Coffee First. Whisky Always

We spent a few days a couple weeks ago down in London with our friends at Assembly Coffee, who were hosting a pop-up on Bethnal Green Road alongside the London Coffee Festival.

If you’ve followed us for any length of time, you’ll know: Woven runs on coffee.

From long lockdown days trying to turn a sketch into something real, to now - building it for real - nothing moves without first making the black stuff. It’s a ritual. It’s fuel. It’s part of our rhythm.

WXC - the spirit drink we created by exploring where the worlds of whisky and speciality coffee meet, has become a staple of our portfolio. We’ve just hit the button on Batch 2. It features a new coffee-still Colombian, still single origin - but this time from our new friends at Cata Export, who we celebrated with last week at the pop-up.

When Worlds Collide (In the Best Way)

Every time we present WXC, especially when alongside Claire Wallace, Assembly’s Head of Quality, it’s clear: The overlap between whisky and coffee culture is real.

The language. The rituals. The way people taste, talk, and think.

Different worlds, but structured in similar ways. But also: full of surprise.

Coffee’s understanding of water chemistry, vessel choice, and texture runs deep. Whisky has a lot to learn from that. Clarity. Mouthfeel. Temperature. These are under-explored in whisky. In coffee, they’re fundamental. And the conversation feels lighter, more open.

There’s a richness in this cross-pollination - and a lot of joy, too.

A Bit of Fun (And a Lot of Flavour)

Somewhere between cups, tastings, and the Saturday night party we threw, we got talking about how different coffee formats and whisky serves might line up.

This isn’t rigorous science - it’s not meant to be.
It’s a starting point. A bit of fun. A way to connect two fantastic flavour worlds through familiar formats.

We hope it sparks a bit of curiosity, maybe even a bit of debate. You can check out the full matrix, but here’s what we took away:

Three Things We Learned Last Week

1. Coffee drinkers are already fluent in flavour.
 Origin stories, tasting notes, brewing rituals—it’s second nature.

2. Whisky becomes more accessible when framed this way.
People get it faster. They stop waiting to be told the rules.

3. Bridging these worlds opens new doors.
 The matrix is a tool - a way to position drinks, educate, or just start a conversation. For flavour lovers unsure where to start with whisky, this might be the place.

Discover whisky x coffee for yourself here.